IBM Talks- Mobile in your pocket, business in the cloud

October 7, 2014

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Great article on Mobile and SiteMinis from IBM. In late June of 2014, the US Supreme Court decided a case related to information on cell phones. While the decision is important, it’s this quote from the Chief Justice that also caught our attention. He said that cell phones are “such a pervasive and insistent part […]

Blackberry keeps on keeping on-buys UK mobile technology start-up Movirtu

September 15, 2014

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Many have written off Blackberry as an old mobile company that; one that has nothing new to offer and should just curl up and die. Well, they don’t think so, at least not yet! I know that their revenue is less than half of what it was in 2010, but 7+B a year is still […]

Digital Is NOT A Department

September 15, 2014

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Great article by Cory Treffiletti of media post. this reporter has felt this sentiment and slowly seen companies begin to engage digital as a holistic part of everything they do for the last several years. I included some of the comments as I believe they are relevant. Digital is NOT a Department- July 2014 Are you still […]

Mobile in your pocket, business in the cloud

August 25, 2014

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Great interview on mobile. In late June of 2014, the US Supreme Court decided a case related to information on cell phones. While the decision is important, it’s this quote from the Chief Justice that also caught our attention. He said that cell phones are “such a pervasive and insistent part of daily life that […]

SiteMinis selects IBM cloud services and infrastructure

May 13, 2014

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http://www.marketwatch.com/story/siteminis-selects-ibm-cloud-services-and-infrastructure-from-softlayer-cuts-costs-by-35-percent-2014-05-09

DG’s customer centric approach to mobile marketing diagramed

May 15, 2013

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Dollar General takes a customer centric view of mobile marketing and customer mobile brand engagement through mobile web, APP’s In-store signage and print material. Dollar General is currently using the CliqLaunch platform to full benefit! If you go to http://m.dollargeneral.com and click on several of their swiping banner ads you will land on CliqLaunch created pages!  These CliqLaunch […]

Dollar General approaches mobile from a customers perspective- a 360 degree viewpoint

May 8, 2013

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Dollar General has brought mobile into the company’s everyday marketing and advertising process. No longer is mobile just a ‘check the box’ effort whereby mobile is a hit or miss proposition to the consumer. If you think about it, there are only three ways to increase a retailers sales- get a customer to shop more […]

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