Browsing All Posts published on »July, 2010«

More iPhone than Android apps can access sensitive user information

July 29, 2010

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Mobile Marketer Daily- Applications developed for iPhone are more likely than those on the Android platform to access sensitive information on mobile devices, according to mobile security company Lookout. Lookout found that 14 percent of free iPhone applications have the ability to access users’ contact lists, as compared to 8 percent of free Android applications. […]

Disney acquires social gaming upstart Playdom for $763 million

July 28, 2010

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Well, Disney and Gamestop- Let the Social Game wars begin! LOS ANGELES — The Walt Disney Company on Tuesday became Hollywood’s leader in the booming social game business by acquiring Playdom in a deal worth as much as $763.2 million. Playdom is one of a cluster of tech start-ups that make simple online games and […]

Federal lawsuit claims Apple’s iPad overheats in minutes Shuts down in direct sunlight, allege irked owners in complaint seeking class-action status

July 28, 2010

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An Apple a day keeps the lawsuits- err- going forward! Computerworld – Apple was sued last week over claims that its iPad easily overheats, then suddenly switches itself off. In a complaint filed with an Oakland, Calif. federal court last Friday, a trio of plaintiffs accused Apple of everything from fraud and deceptive advertising to […]

The Cellphone Radiation Health Debate: Coming to a Court Near You?

July 28, 2010

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Mobile enterprise- The debate whether radiation from cellphone can lead to cancer or cause other adverse health effects took another twist on July 23 when industry trade association CTIA – The Wireless Association filed a lawsuit against San Francisco’s ordinance which requires cell phone retailers to publicly display how much radiation each device emits. The law […]

Marketers Slow to Integrate Mobile Tactics – Social efforts are further along

July 28, 2010

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eMarketer- Mobile devices provide one of the most personal and intimate ways for marketers to reach consumers. eMarketer estimates nearly 80% of the US population has a mobile phone as of 2010. But many marketers are slow to take advantage of the channel. According to an April 2010 survey by interactive and email marketing agency […]

Distraction Is Dangerous

July 28, 2010

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Media Post- Findings from a new survey by the Pew Research Center’s Internet & American Life Project report that adults are just as likely as teens to have texted while driving and are substantially more likely to have talked on the phone while driving. In addition, 49% of adults say they have been passengers in […]

Ask.com Raising The White Flag, Or Launching Search 2.0?

July 27, 2010

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Fast Company et al- Ask.com on Tuesday soft launched a new question-and-answer service — which, depending on who you listen to, is either a white flag in the field of “traditional” search, or a shrewd attempt to reinvent Web searching in its own image. To date, Ask.com “has tried with scant success to morph itself […]

You Can Put the Brand Onto The IPad, But You Can’t Put The IPad Into The Brand

July 27, 2010

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Mobile Insider- It’s always good to see brands support a nascent platform like the iPad and make an honest effort to blend with the new surroundings. So I don’t mean to discourage anyone. But we are still waiting for a brand to stand out with a singular experience that leverages the technology, the screen, and the […]

Twitter Disconnect Between Marketers And Consumers

July 27, 2010

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Online Media daily- Brand marketers still lack the skills and the knowledge to effectively tap Twitter to have a meaningful conversation with consumers. The site remains an important tool for listening to consumers and becoming more familiar with their needs, but a striking difference on how the two use Twitter and the limited conversations create […]

The danger that Amazon’s $1B in mobile commerce poses for other retailers

July 27, 2010

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Mobile Commerce Daily- If retailers don’t watch their back, Amazon is on its way to becoming synonymous with mobile commerce. The earnings announcement press release last week from Amazon should have set alarm bells ringing at retailers of all hues – mass merchandisers, specialty retailers, department store chains and commerce players. Forget the fact that […]

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