eBay Black Friday mobile results double 2009 and in line to triple last years total results.

Posted on November 29, 2010

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eBay mobile results from Black Friday- double last years volume and in line to treble last years performance. Guess what, the year of mobile is, well- THIS YEAR.

eBay Black Friday General Shopping Data in the United States:

  • eBay.com peak buying hours on Black Friday were 6-8pm MST (7pm MST was the peak)
  • The first Black Friday shopper on eBay.com was located in Dane, Wisconsin. Purchase: Micro Machines Galoob lot of racing car toys at 12am MST.
  • The top five zip codes by highest sales volume through eBay.com on Thanksgiving (November 25, 2010) were from Brooklyn, NY (11236); Manakin Sabot, VA (23103); Columbia, TN (38401); Anchorage, AK (99501); and Miami, FTL (33166).
  • The top five zip codes by highest sales volume through eBay.com on Black Friday 2010 werefrom Cambridge, MA (02142); Brooklyn, NY (11238); New York City, NY (10009); Miami, FL (33166); and Tampa, FL (33624).
  • eBay is a well-known barometer of pop culture trends, as customers searched for items related to popular topics in the news. eBay.com now features a “trending module” that reflects spikes in search terms on eBay correlated with topics in the news and updated daily. Not surprisingly some of the most popular searches on eBay.com since November 1, 2010, include Prince William, Bristol Palin, Harry Potter, Ugg boots, San Francisco Giants, Brian Wilson, and Chronicles of Narnia.

eBay Black Friday Mobile Data in the United States:

  • eBay sales in the U.S. from its suite of mobile apps nearly doubled over Black Friday 2009. Globally, eBay mobile is on track to nearly triple its sales over last year.
  • eBay mobile peak buying hours on Black Friday were 6-8pm MST (7pm MST was the peak).
  • On Black Friday, eBay saw a 30 percent increase in mobile bidding activity compared to last Friday.
  • The top five zip codes ranked by sales through eBay’s mobile apps on Thanksgiving were from Clifton, NJ (07013); South Padre Island, TX (78597); Tallahassee, FL (32309); Rush Springs, OK (73082) and Bellmawr, NJ (08031).
  • The top five zip codes ranked by sales through eBay’s mobile apps on Black Friday werefrom Anderson, SC (29622); Olyphant, PA (18447); Friendswood, TX (77546); Spring, TX (77381); and Orem, UT (84097).
  • eBay expects to surpass $1.5 billion in mobile sales this year.
  • Since the launch of its first mobile application in July 2008, nearly 30 million items have been bought or sold using eBay mobile apps around the world.

eBay Product Data in the United States:

  • Consumer electronics and toys (all models and conditions) are in strong demand this holiday season (November 1 – November 24, 2010).
  • Some of the most popular electronics sold on eBay since November 1 include:
    • Kinect for Xbox 360 for an average selling price of $228, up 281 percent over the November 1 to November 24 period.
    • Apple iPad for an average selling price of $650 (ASP reflects all models and conditions), up 35 percent over the November 1 to November 24 period.
    • Apple iPhone 4G for an average selling price of $724, up 12 percent over the November 1 to November 24 period.
    • Canon SX120 10MP digital camera for an average selling price of $152, up 28 percent over the November 1 to November 24 period.
    • Nintendo DS for an average selling price of $113, up 99 percent over the November 1 to November 24 period.
    • Some of the most popular toys sold on eBay since November 1 include:
    • Dance Star Mickey for an average selling price of $78, up 807 percent over the November 1 to November 24 period.
    • Squinkies for an average selling price of $15, up 97 percent over the November 1 to November 24 period.
    • Paper Jamz for an average selling price of $34, up 385 percent over the November 1 to November 24 period.
    • Leapfrog’s Leapster Explorer for an average selling price of $36, up 115 percent over the November 1 to November 24 period.
    • Pillow Pets for an average selling price of $16, up 108 percent over the November 1 to November 24 period.
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Posted in: Mobile Commerce