Browsing All Posts published on »April 13th, 2011«

Mobile Web delivers maximum reach and frequency for mobile brand advertising

April 13, 2011

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Great article by Mobile Marketer daily and Dan Butcher- How to embrace mobile Web for maximum reach and sales   (mobile marketer daily- excerpt) “Growing trends I’m seeing include continued increase in the number of users accessing the Internet via their mobile device as the dominant method of access, and continued growth in smartphone adoption, […]

Dunkin’ Donuts thinks it launched a ‘Mobile Friendly’ site

April 13, 2011

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According to Mobile Commerce Daily, top brand Dunkin’ Donut proudly touts their new ‘Mobile Friendly’ site in an article posted today. It was interesting to this reader that when the URL of Dunkin’ Donut was entered via mobile web on over 100 phones, the site never pulled anything that remotely resembled a mobile optimized user […]

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