Subscribe:
RSS feed
What's interesting in Mobile – The Siteminis Blog
Browsing All Posts filed under »Mobile Marketing«
Can SMS help drive sales back from abandoned carts, you bet.
Mobile Commerce Daily put out a great article about use of SMS do drive sales opportunities from abandoned carts. SMS can also be used to drive a consumer back to a mobile commerce site when that individual has abandoned an item in the shopping cart. Imagine a consumer sitting on the train and trying to […]
Mobile Web delivers maximum reach and frequency for mobile brand advertising
April 13, 2011
Great article by Mobile Marketer daily and Dan Butcher- How to embrace mobile Web for maximum reach and sales (mobile marketer daily- excerpt) “Growing trends I’m seeing include continued increase in the number of users accessing the Internet via their mobile device as the dominant method of access, and continued growth in smartphone adoption, […]
Dunkin’ Donuts thinks it launched a ‘Mobile Friendly’ site
April 13, 2011
According to Mobile Commerce Daily, top brand Dunkin’ Donut proudly touts their new ‘Mobile Friendly’ site in an article posted today. It was interesting to this reader that when the URL of Dunkin’ Donut was entered via mobile web on over 100 phones, the site never pulled anything that remotely resembled a mobile optimized user […]
Mobile Payment Debuts Nationally at Starbucks
January 19, 2011
Long awaited use of mobile payment portals takes a big step with the announcement that Starbucks will now facilitate the use of mobile devices in the payment process. Although the technology is not new, use on a large scale in the U.S. has been somewhat slow. Not anymore! SEATTLE, January 19, 2011 – Starbucks (NASDAQ: […]
2D / QR code technology being tested all over- growth with smartphone users up 700% since the beginning of 2010
October 26, 2010
(NYT) SHARON BOLTON spotted “those funky tags” — known formally as two-dimensional bar codes — when she took her college-age daughter to catch a train at the Rensselaer rail station in Albany last week. “I looked up and saw these little black-and-white boxes on the lime green wall,” said Ms. Bolton, a graphic artist […]
US mobile ad spend up 80% for 2010, estimated to break the billion dollar mark in 2011
October 19, 2010
Will surpass $1 billion in 2011 (eMarketer) Mobile has broken through to reach the mainstream of digital advertising in 2010, according to US ad spending estimates by eMarketer. This year, US mobile ad spending will be up 79% to reach $743 million, eMarketer forecasts. That growth will slow somewhat to still-dramatic double-digit rates as spending […]
April 19, 2011
0