A few SMS tips: Have a preference for the users to submit how often they want to be contacted Weekly texts are more popular than daily SMS is not dead – people want to use this method of communication with their favorite brands Make sure not to abuse the communication – although globally it’s aceptable,… [Read more…]
April 28, 2011
panelists brandon mcgee of dell and jennifer mcclain of chicos – speaking on the low cost of entry to get into an SMS program and the significant ROI that is being proven.
April 25, 2011
Let me start by saying that if you are using the term ‘Site Testing’ that may mean more than one thing to an audience. From a purely technical point of view, Site testing is typically done during the Software development Lifecycle (SDLC) testing occurs in two phases: Unit and System testing. This also usually occurs… [Read more…]
April 13, 2011
According to Mobile Commerce Daily, top brand Dunkin’ Donut proudly touts their new ‘Mobile Friendly’ site in an article posted today. It was interesting to this reader that when the URL of Dunkin’ Donut was entered via mobile web on over 100 phones, the site never pulled anything that remotely resembled a mobile optimized user… [Read more…]
November 18, 2010
Now this article is old news for some of us. The mobile web is the place where most consumers still go for their transactions and interactions with companies. The Universal APP is still the mobile web browser. As we move through the next few years, APP’s will probably have less involvement as ‘Bookmark’ points of… [Read more…]
November 2, 2010
Great book to learn about the mobile space. look for it at your local book store. Siteminis is listed on page 27 as a leading mobile internet service provider. Very nice. Take a look here.
October 30, 2010
(WSJ) TOKYO—The headline feature of Nintendo Co.’s forthcoming 3DS portable videogame system is the ability to play 3-D games without the need for eyewear, but it is the device’s ability to locate other players that may prove critical to its success. Nintendo’s 3DS game machine goes on sale in Japan in February, and in March… [Read more…]
October 30, 2010
(NYT) Microsoft said on Friday that it was buying Canesta, a small Silicon Valley company that specializes in gesture-recognition technology. Interest in this technology has surged because it lets people control computers and other devices through hand movements and other bodily gyrations, in similar fashion to the systems depicted in futuristic films like “Minority Report.”… [Read more…]
October 29, 2010
Is Facebook cloning groupon program with Facebook Deals? Seems so. (Allfacebook Blog) Facebook is currently testing a new “Facebook Deals” service which enables businesses to provide deals whenever visitors check-in to a physical store. The new service is being tested with a limited number of partners, and all we currently have access to is a… [Read more…]
October 28, 2010
Now the release of sales prior to ‘Black Friday’ has been going on for a few years. It used to be leaking the ads a few days early, now, its a part of the 4th quarter strategy to drop significant deals in the weeks leading up to the Friday after Thanksgiving. This is simply a… [Read more…]
April 28, 2011
0