Browsing All posts tagged under »SMS«

Can SMS help drive sales back from abandoned carts, you bet.

April 19, 2011

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Mobile Commerce Daily put out a great article about use of SMS do drive sales opportunities from abandoned carts. SMS can also be used to drive a consumer back to a mobile commerce site when that individual has abandoned an item in the shopping cart. Imagine a consumer sitting on the train and trying to […]

Texting charity for the holidays- A Test of Bigger Gifts to Charity via Text Message

December 7, 2010

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Interesting article about text giving. Really, the answer is to put the donation pages out on the mobile web and text to link. This allows for both micro and macro giving as well as integration with social media strategies. (NYT) By STEPHANIE STROM Four nonprofit groups are trying to attract $25 gifts through text messages this holiday […]

GroupMe reportedly raises $9 million round of additional funding

November 9, 2010

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(All Things Digital) GroupMe, a New York  start-up that lets users send group text messages on their cellphones, didn’t exist in April. Now it’s worth about $35 million. Co-founders Jared Hecht and Steve Martocci have raised a $9 million round led by Khosla Ventures, sources say. I’m told the deal will give the company a […]

Nokia is not just about an operating platform- its also about people

November 2, 2010

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This article from the Times accentuates the impact mobile has on every day lives. More over, it shows to this commentator, that the death of Nokia is somewhat over exaggerated. The issue of Nokia survival is not just about their current OS or the life expectancy of Symbian, but also about the general business strategy […]

Social media giants Twitter and Facebook will work to mobilize millions of voters today

November 2, 2010

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Voting day, a big day for the country. Its been 2 years since the presidential election and  the use of social media in massive scale to help get the word out to voters. The results of the impact of social media in that election were impressive and, to the opponent, somewhat unexpected. Today voters get […]

Real time SMS answer service ChaCha raises $20M

October 15, 2010

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ChaCha is a pretty cool service for real time answers through SMS call and response- get human-powered answers to any question – anytime, anywhere, all for free – on the web and through your mobile phone by texting 242-242. They just raised a bunch of cash, just showing that mobile engagement and the potential for […]

Cybercriminals start to figure out how to make money by hacking mobile devices.

October 7, 2010

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At Siteminis, we have seen this coming for a while, cypercriminals looking at mobile as a potential cash cow for scams. Companies such as Opera are partnering up with Netsweeper to provide added security for mobile operators. IDG News Service – Smartphone exploits are coming, as cybercriminals start to figure out how to make money […]

Text Messaging Significantly Improved Patient Adherence, Self-Care and Quality of Life, According to Center for Connected Health

September 28, 2010

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Anybody out there that is not using texting to support their marketing as well as their mobile strategy should think again…. real hard. This study that was just released about patient improvement in medical condition when SMS text is used to help remind the patient to take their meds should set off that little bell […]

T-Mobile goes to federal court to claim the right to block SMS content

September 24, 2010

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T-Mobile USA is petitioning a federal court to reject a lawsuit brought by mobile marketing firm EZ Texting, which claims the operator began blocking its short code services over EZ Texting’s partnership with WeedMaps.com, a web resource providing information on the location of legal medicinal marijuana dispensaries. T-Mobile USA alleges it dropped EZ Texting because […]

A&P offers Procter & Gamble mobile coupons to drive mobile giving

July 16, 2010

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Mobile Commerce Daily- The Great Atlantic & Pacific Tea Company Inc. is encouraging shoppers to help the Children’s Miracle Network via mobile giving. The A&P family of supermarkets, in partnership with Procter & Gamble, Children’s Miracle Network, Zavers, mGive, Blue Chip Agency and Vestcom, is launching the “Text, Give, Save” campaign. The promotion uses text […]

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