Browsing All posts tagged under »Augmented Reality«

Augmented reality comes to Barnes and Noble, featuring Brooklyn Decker!

January 19, 2011

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Brooklyn Decker, voted the sexiest women alive by readers of esquire magazine will now appear in 700 Barnes and Nobles locations. Well, kind of. Utilizing the augmented reality plus GPS location based APP developed by Goldrun, a New York based agency, customers can use their iPhone to place themselves into a picture with Ms. Decker […]

A phone application that threatens security by using AR?

October 4, 2010

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A phone application that threatens security? Could be, but the fact is that this information already exists on the airwaves. If we really could see everything that is being transmitted in the clear, how would we feel? This is just another way of looking at how AR (augmented reality) applications could be used. London:¬† A […]

Qualcomm launches Augmented Reality SDK for Android developers

October 4, 2010

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Qualcomm says Industry-leading, Vision-based Technology Will Enable Developers to Create New Generation of Augmented Reality Experiences SAN DIEGO, Oct. 4 /PRNewswire/ — Qualcomm Incorporated (Nasdaq: QCOM) today announced the immediate availability of its Augmented Reality (AR) Software Development Kit (SDK) for Android smartphones. ¬†Offered through Qualcomm’s online developer network, QDevNet, Qualcomm’s SDK will enable a […]